Promote It Cafe

A virtual cafe to share ideas, inspirations, and stories about promotional products.


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5 Favorite Fall Promotional Items

Back to school is in session, football season is in full swing, so it’s time to advertise with
Promote It Café’s Five Favorite Fall Promotional Products:

  1. Promotional Blankets– Promote your brand in a warm, comfortable way with a logoed stadium blanket.
  2. Printed Folding Chairs – A promotional folding chair acts as an eye-level billboard. Display your logo on a chair and your message will be seen by every spectator at the next big event.
  3. Stadium Rally Gear – Cheer on the home team with one of our promotional stadium favorites while promoting your brand in a positive light.
  4. Logoed Stadium Cushions – Stadium cushions have a large decorating area so find a local business or businesses to co-brand your sports team organization.
  5. Decorated Apparel – Gear up for fall with a printed pull-over hoody, embroidered jacket, knit beanie cap.

For more ideas on promotional products for your fall promotions, visit www.promoteitcafe.com or call and talk to an expert at 800-373-7890.


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6 Sizzling Summer Promotion Ideas

Summer can be a slow time of year for many businesses.  Between holidays and vacations, consumer spending goes down, and coincidentally, businesses sometimes take a break from promoting themselves.  Summer is actually a great time to promote your business and differentiate yourself from the competition.

Offer a Gift with Purchase – Everyone loves a free gift.  Summer is a great time for gift with purchase campaigns, from beach bags to towels to sunglasses, you can find a fun an inexpensive product that will entice customers to make a purchase.

Create a Christmas in July Promotion – Send out or give Christmas ornaments to customers with your logo and offer deep discounts to get customers who wouldn’t typically purchase from you over the summer to get into your store or shop online.

Thank Existing Customers and Ask for Referrals – Take the time in the slower months to really get to know your existing customers.  Contact top customers with an email, phone call or mailing, thank them for their business and ask for a referral.  The personal touch will go a long way, and you can never underestimate the power of referrals.

Create a Social Media Campaign – During the summer slowdown, it is a great time to beef up your social media efforts.  Create a campaign on your social media site of choice and encourage interaction with your customers.  A Facebook contest or a Twitter or Instagram hashtag campaign is a great way to engage customers and incorporate summer into your promotion efforts.

Host an Event – Have an outdoor event to promote your products or services.  Whether it be at a sporting event, community fair or festival, or just a customer appreciation event at an outdoor venue (or even your parking log), summer is a great time to get customers outdoors and socialize.

Run a Summer Sweepstakes – Sweepstakes are a great way to get additional email addresses for your list and exposure to your business.  Theme them around summer and watch the prospects roll in.

Whatever you decide, be sure to incorporate promotional items into the mix.  Visit www.promoteitcafe.com for the perfect items to complement your summer promotion.

 

 


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Top 5 Promotional Products for Men

As Father’s Day approaches, we are bombarded with products and messages geared toward men.  In the world of promotional products, men represent 47% of the recipients.  If you business is focusing on getting the attention of a male audience, these are the promotional products for you.

 

1. Tech Products – Men love gadgets and technology.  Giving men the ‘hottest’ product ensures your brand will get noticed

2. Apparel – In general, men are not as fashion-focused as women.  They are more likely to wear the T-shirt, polo shirt, jacket or sweatshirt with your logo on it than women.  Apparel creates a traveling billboard for your message or brand.

3. Golf Products – The golf course has traditionally been known as a place where men make business contacts, create social connections, and generally are in there element.  It is a great place to drive your message home with a male audience.

4. Business Bags, Briefs and BackpacksEvery career professional needs a reliable work bag — for papers, electronics, wallets, umbrellas, and even a ham sandwich.  Give a man a bad that is functional and reliable and he will carry it for life.

5. Tools and Flashlights – A man can never have too many tool kits or flashlights.  Stashed in the kitchen drawer, the garage workbench, the glove compartment, even the golf bag, a swiss army knife, tool kit, or flashlight is a gift that keeps on giving.

For more ideas on promotional products for your male audience, visit www.promoteitcafe.com or call and talk to an expert at 800-373-7890.


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Safety Promotion Ideas for Your Company

June is National SAuto Safety Kitafety Month. This encompasses safety at home, at school, at work and on the road – an awareness for children and adults to stay safe. What does this mean for companies? It means there is a great opportunity to show your commitment to safety either to your employees or customers or within your area.

Here are some ideas on how your company can support National Safety Month:

 

 

Within your Organization

  • Organize emergency preparedness drills for employees to ensure they feel safe in the workplace in any situation.
  • Host a first aid training and injury prevention course for employees and their families.
  • Devise a safety awards program for a designated number of days without an accident.
  • Create a safety committee and a monthly or quarterly newsletter to distribute to employees with articles and tips on different types of safety.

Within your City or Town

  • Promote bicycle safety and buckling up within your local schools or children’s organizations.
  • Spearhead a neighborhood watch program to keep children safe.
  • Host a seminar on safety for your town with police officers, poison control and firemen in attendance to spread the message on keeping safe at home and in your local neighborhoods.

To your Customers

  • Create a webinar series with customers talking about safety issues within your industry
  • Celebrate national safety month by implementing a gift with purchase program and give away a safety item, such as a first aid kit, to customers who purchase your product or service within the month of June.

Whatever you decide to do to promote safety, be sure to incorporate promotional items into your promotion. From first aid kits to awards to flashlights and tools, adding a promotional item to your event will drive your message even further.  Visit Promote It Cafe for promotional safety ideas or call an expert to discuss the perfect products for your promotion – 800-373-7890.

 

 


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Chairs – A Promotional Item That Really Sits with Customers

This is the time of year you are likely seeing kids throughout your town playing soccer, baseball, softball, lacrosse or tennis. You are likely also seeing parents and fans sitting along the sidelines in camp chairs.

Whether you are a sports booster organization, a local company supporting your sports teams, or an organization looking for the perfect giveaway for your Spring promotion, folding camp chairs just may be the product for you.

Chair-for-Ads

Top 5 reasons chairs sit well with customers:

1. They are useful. Studies show that the more useful your promotional item, the more likely the recipient is to remember the advertiser. When a fan pulls out their camp chair over an over again, you can be sure they are going to look at your logo and recall your brand even when they get up from that chair.

 

2. They are high visibility. Chairs aren’t going to get thrown in a drawer, or stuck on your desk. They are going to travel from game to game and they will be seen by many spectators…some of them wishing their favorite company gave them the same item.

 

3. They offer a large decorating area to showcase your logo. Most chairs offer decorating areas with a width of around 9”. It is going to be a much larger area than you will have on a standard promotional item. Use the chair as a walking billboard for your organization.

 

4. They have a high perceived value. Chairs can range from under $15 to over $50. Depending on your budget, you have options. Regardless of the level of chair you purchase, the perceived value of the item is going to be higher than the aveage promotional item. Perceived value of the item equals perceived value of your relationship to that customer…and you want your customers to know how much you value them.

 

5. They are not your typical tote bag. How many promotional pens and tote bags do you have at your house? Do you recall who gave you every one of them? Probably not. Why? Because they are not unique. While a bit more expensive than a tote or pen, a chair is an item that will truly capture the attention of the recipient, and not get lost in the mass of promotional items in their home or office.

 

If you are looking for a chair for your next promotion, visit Promote It Cafe, Your Source for Promotional Chairs.


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Teacher Appreciation Ideas

Each May, a week is set aside to thank teachers for taking the time to educate our children.  Administrators and parent organizations around the country plan events and give gifts to acknowledge the sacrifices and support teachers give to students throughout the year.  A small token of appreciation can go a long way when honoring your favorite teachers.  Below are 5 unique ideas on how to incorporate promotional items into your recognition efforts.

1. Write Letters. Have each child write a thank you letter or draw a picture including their favorite thing about the teacher.  Collect them and present them to the teacher in a padfolio or a brief bag that they can use.  Imprint the padfolio or bag with a thank you message.

2. Host a Breakfast or Lunch.  For breakfast, have a coffee and tea bar and either a continental or a full breakfast before school.  Hand out travel mugs to each teacher.  For lunch, have all of the children in attendance, provide lunch and have a child from each classroom get up and say something about their teacher.  Hand out lunch bags to all of the teachers.

3. Thank them for having you covered.  Get umbrellas imprinted with the school logo one one panel and Happy Teacher Appreciation Week, Thanks for Having us Covered on another panel.  Give a big raindrop to each student to decorate and write a thank you message, or an example of how the teacher helped the student.  Open the umbrella and hang the raindrops with string from the inside of the umbrella and hang in the teacher’s room.

4. Plant a garden.  Have each student plant a flower in a garden on the school grounds to honor the teachers.  Give out garden totes or tool sets to each teacher.

5. Relaxation Day.  Turn the teachers lounge into a spa – play relaxing music, have cucumber water and hire a massage therapist to give teachers 15-minute massages.  Hand out personal care kits or personal massagers to each teacher when they are finished.

For more ideas on how to incorporate promotional items into your teacher appreciation efforts, contact sharee@promoteitcafe.com or 800-373-7890.


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Health and Wellness Campaigns Boost Promotions

Health and wellness is such a hot topic these days.  Combine the fitness boom with the healthy eating craze, and you have a huge population of people who make health and wellness the center of their life.  Companies of all types can capitalize on this craze through employee, customer, and community programs.  Using promotional items to complement your promotions can dramatically increase its effectiveness.

Employee Programs – Starting an employee wellness program can not only engage your team and create a sense of unity among co-workers, it can help boost productivity.

  • Incorporate a brown bag lunch program to educate employees on healthy eating, and supply each with a lunch bag or cooler.Lunch Cooler
  • Create a step challenge and have employees compete with each other to walk the most steps.  Provide each with a pedometer to count their steps.Pedometer
  • Hold a fitness fair and invite local companies (gyms, food companies, vitamin companies) to display or talk about their product in a tradeshow-style setting.  Make sure to give out bags for attendees to use for their information and giveaways.Tote

Customer Programs – Regardless of your the product you sell or service you provide, you can easily incorporate a health theme into your promotion.  Find a theme that works for you – ‘we want to go the distance with you’ (incorporate a pedometer), we are jumping for joy about this new product (incorporate a jump rope), we help you stretch your dollar (incorporate a yoga mat).  The possibilities are endless. The more creative, the more your customers will remember the promotion.

Community Programs – It is important to engage with your community, and the summer provides a great opportunity to get in front of the community, while incorporating health and wellness.  Sponsorships are available for races and walk-a-thons, community festivals, and sporting events.  When handing out items for these types of events, think of the amount of use and exposure it is going to receive – great options are hats, water bottles, and cinch bags.Bottle CinchVisorContact us at www.promoteitcafe.com for ideas on how to incorporate health and wellness into your promotion.